In the early stages of conception, Craft’d Grounds engaged us to develop a distinct brand strategy and visual identity that would position the food and lifestyle precinct as a must-do in Brisbane for locals and visitors alike. Inspired by their artisan-led philosophy, we created the brand mantra “Made for Brisbane” and a brand identity suite that feels as bespoke as the hand brewed beer and batch roasted coffee beans.
We continue to work closely with Craft’d Grounds in collaboration with Croft PR and FULL STOP Social Media.
Brand photography by Callie Marshall.