I’ara Support Coordination

 
BRAND IDENTITY
IMAGE RETOUCHING
BUSINESS CARD AND BROCHURE DESIGN

We were honoured when the founder of I’ara Support Coordination asked us to help them rename and rebrand in preparation for expansion into new markets.

As an organisation that provides support to the most vulnerable, we knew the brand needed to feel nurturing and empowering. Drawing on the meaning of the name i’ara, which means “village” in the language of PNG, we created a standalone symbol to represent the individual finally finding a voice in their community.